Digital Media Associate

What will you do

Develop and Execute SEFs Digital Media Strategy:
Create a cohesive digital media strategy to amplify SEFs mission, vision, and impact on teachers and children. Design and publish engaging content, including visuals, videos, blogs, and newsletters, to inspire action and build a strong brand identity.

Plan and Manage Campaigns for Impact and Fundraising:
Design and implement targeted social media campaigns to support crowdfunding and donor engagement while showcasing SEFtransformative work in education. Monitor campaign performance, generate insights from data, and refine strategies to optimize outcomes.

Engage and Build Online Communities:
Foster meaningful interactions with followers, non-profits, funding organizations, and partners, cultivating an active online presence that positions SEF as a thought leader in education and builds partnerships to expand impact.

Collaborate Across Teams to Share Stories:
Work closely with programme and fundraising teams to transform complex educational outcomes into relatable and impactful narratives, ensuring a unified approach to storytelling and communication.

Requirements

Core Competencies for all SEF Employees

Collaborates
Builds partnerships and works cooperatively with others to meet shared objectives, effectively navigating and managing ambiguity to achieve common goals.

Communicates Effectively
Delivers clear and direct multi-mode (written+oral) communications that conveys an understanding of the unique needs of different audiences, progress, learnings, and challenges.

Enables Learning Development
Actively seeks new ways to grow and be challenged using both formal and informal development channels for self and others

Strategically uses inputs (Data + Design)
Is able to use data to make sense of the work we do and engage in data-driven design. Utilizes insights from data outcomes to design user experiences and interventions.

Competencies for this role

Creative Storytelling and Writing:
Strong ability to craft narratives that resonate with diverse audiences and effectively showcase organisational impact.

Social Media Expertise:
Proven experience in managing and growing brand presence on platforms like Instagram, LinkedIn, and Twitter (YouTube experience is a bonus).
Knowledge of social media advertising and optimising content for discoverability and audience engagement.