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4 SEO Specialist Jobs in Kochi

SEO Specialist

3-8 years

₹ 3 - 6L/yr

Kochi

1 vacancy

SEO Specialist

Art Technology and Software

posted 26d ago

Job Description

Position: SEO Specialist
Experience Required: Minimum 3 years

Location: Kochi
Employment Type: Full-Time, Work from Office

About the Role:

We are seeking a skilled and results-driven SEO Specialist to optimize both website performance and mobile app visibility. The ideal candidate will have a strong background in search engine optimization (SEO) as well as expertise in app store optimization (ASO) to drive traffic, improve rankings, and maximize user acquisition.

Key Responsibilities:

Search Engine Optimization (SEO):

  • Conduct comprehensive keyword research to identify opportunities and trends.
  • Optimize website content, meta tags, headings, and URLs for search engines (on-page SEO).
  • Develop and execute link-building strategies to improve domain authority (off-page SEO).
  • Perform regular technical SEO audits to identify and resolve issues like broken links, page speed, and mobile usability.
  • Collaborate with content creators to produce SEO-friendly content such as blogs, articles, and landing pages.
  • Analyze competitors to identify gaps and opportunities for improvement.
  • Monitor and report on website performance using tools like Google Analytics, Google Search Console, and other SEO platforms.

App Store Optimization (ASO):

  • Perform keyword research specific to app stores (Google Play Store and Apple App Store).
  • Optimize app titles, descriptions, screenshots, videos, and icons to improve app visibility.
  • Track and analyze app performance metrics, including downloads, user engagement, and reviews.
  • Conduct A/B testing for app metadata to improve click-through rates (CTR) and conversions.
  • Monitor and adapt strategies based on app store algorithm updates.
  • Collaborate with developers and designers to ensure app performance and user experience align with optimization strategies.
  • Encourage positive reviews and ratings to enhance app reputation.

Skills and Qualifications:

  • Experience: Minimum 3 years in SEO and at least 1 year in ASO.
  • Technical Expertise: Proficiency with tools like SEMrush, Ahrefs, Screaming Frog, App Annie, Sensor Tower, and SplitMetrics.
  • CMS Knowledge: Familiarity with WordPress, Shopify, or other content management systems.
  • Programming Knowledge (Preferred): Basic understanding of HTML, CSS, JavaScript, and JSON files for app stores.
  • Data Analysis: Strong analytical skills to interpret data and drive actionable insights.
  • Communication Skills: Excellent verbal and written communication skills to collaborate with teams and create optimized content.
  • Certifications (Preferred): Google Analytics, App Store Optimization certifications, or other related qualifications.

What We Offer:

  • Competitive salary and performance-based bonuses.
  • Opportunity to work on innovative projects across diverse industries.
  • Access to leading SEO and ASO tools and platforms.
  • Flexible work environment with opportunities for professional development.

Perks: Networking opportunities, Sense of purpose, inspiring environment



Employment Type: Full Time, Permanent

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What SEO Specialist at Art Technology and Software are saying

What Art Technology and Software employees are saying about work life

based on 50 employees
74%
88%
77%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Art Technology and Software Benefits

Submitted by Company
Learning & development
Health Insurance
Special Leaves
Additional Work Allowance
Employee Referral Bonus
Reward & Recognition
Submitted by Employees
Work From Home
Health Insurance
Team Outings
Job Training
Free Transport
Education Assistance +6 more
View more benefits

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Art Technology and Software Kochi Office Location

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Kochi, Kerala Office
Headquarter
Development Center 1, Thapasya Building, Ground Floor, Infopark Phase I, Kakkanad, Kochi, Kerala 682030 Kochi, Kerala
682030

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