Key Responsibilities:
- Keyword Research: Conduct keyword research to identify opportunities for improving website content and ranking on search engines.
- On-Page SEO: Assist in optimizing website content, including meta tags, headers, and internal linking structures.
- Content Optimization: Collaborate with the content team to ensure SEO best practices are implemented in blog posts, landing pages, and other web content.
- Technical SEO: Help identify and fix technical SEO issues, such as broken links, site speed optimization, and mobile usability.
- Competitor Analysis: Analyze competitors' SEO strategies and identify areas where DosePacker can improve its own.
- Link Building: Assist in developing and executing link-building strategies to enhance domain authority.
- Performance Monitoring: Use tools like Google Analytics, Google Search Console, and other SEO tools to monitor website performance, track keyword rankings, and report on SEO metrics.
- Stay Updated: Keep up-to-date with the latest SEO trends, algorithm updates, and best practices.
Qualifications:
- Minimum 5 years of working experience preferably in US healthcare industry.
- Complex understanding of SEO principles and best practices.
- Working experience with SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs is a plus.
- Strong analytical and problem-solving skills.
- Ability to work independently and as part of a team.
- Eagerness to learn and adapt in a fast-paced environment.
Skills required:
- Keyword research and analysis
- Ability to interpret SEO metrics and KPIs
- Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz)
- Understanding of content marketing principles
- Basic understanding of web development languages (HTML, CSS)
- Ability to manage multiple projects simultaneously
- Ability to explain SEO concepts to non-technical team members
- Collaboration with various departments (content, development, marketing)
Employment Type: Full Time, Permanent
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