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1 Cliffex Senior Associate Job
Senior Associate PPC
Cliffex
posted 3mon ago
Job Role Insights
Fixed timing
Key skills for the job
Job Description
Key Responsibilities: Campaign Management: Performance Analysis: A/B Testing & Optimization: Collaboration:
- Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, Facebook Ads, and other platforms.
- Conduct keyword research and optimize campaigns for performance and ROI.
- Monitor, analyze, and report on campaign performance using tools like Google Analytics, AdWords, and other relevant platforms.
- Provide insights and recommendations for continuous improvement.
- Plan and manage advertising budgets to ensure optimal allocation and ROI.
- Track spend and ensure campaigns stay within budget.
- Execute A/B testing for ad creatives, landing pages, and strategies to improve campaign effectiveness.
- Regularly refine targeting, bidding strategies, and ad placements.
- Work closely with content creators, designers, and the broader marketing team to align PPC strategies with overall marketing goals.
- Coordinate with stakeholders to understand business objectives and target audience requirements.
- Keep up-to-date with the latest trends, tools, and techniques in digital marketing and PPC advertising.
- Proven experience managing PPC campaigns across multiple platforms.
- Proficiency in tools such as Google Ads, Bing Ads, Google Analytics, and Excel.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Knowledge of SEO and how it integrates with PPC campaigns.
- Excellent communication skills, both written and verbal.
- Detail-oriented with strong organizational and multitasking skills.
Preferred Qualifications:
- Certification in Google Ads, Bing Ads, or Facebook Blueprint.
- Experience in e-commerce or lead-generation campaigns.
- Familiarity with CRM tools and marketing automation platforms.
Employment Type: Full Time, Permanent
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What Senior Associate at Cliffex are saying
Senior Associate salary at Cliffex
reported by
2
employees
with 6-9
years exp.
₹5.6
L/yr - ₹7.1
L/yr
31%
less
than the average Senior Associate Salary in India
View more details
What Cliffex employees are saying about work life
based on 35 employees
Strict timing
Monday to Friday
No travel
Day Shift
Cliffex Benefits
View more benefits
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