SCDND - Manager - Social Media/Search Engine Optimization (0-2 yrs)

1. Create regular posts (based on Headings and general content outline provided by the management) on LinkedIn, Twitter.

2. Comment & engage on other influential people's posts (industry veterans, celebrities etc.) on topics related to Fintech/asset management and luxury Footwear business.

3. Email influencers, analyze their content and audience base for quality and relevance, and initiate collaboration negotiations with them.

4. Execute and optimize digital campaigns after analyzing customer engagement data (on Meta and Google), and update/recirculate content regularly.

5. Send DMs and Email (from contacts in Lusha/LinkedIn) AIFs for collaboration discussions, and to Buyers for lead generation.

6. Google SEO through keyword performance indicators and bidding, recommend source-code maintenance and content updating (on website) to improve rank.