Sales Manager

Role & responsibilities

Maintaining and continuously increasing a high level of sales performance both for rooms as well as food and beverage services for his own Hotel first and then for other Hotels in the region and finally for the company as a whole Duties and Responsibilities

A. To formulate a sales programme one year ahead and plan week-to-week sales activities with a view to maximizing the use of staff time and promotional finance

B. To research the market on a continuous basis in order to determine where business comes from, how it is influenced, to identify the Hotels clients and how they arrive in the city etc

C. To maintain within the community and in neighbouring marketing areas, contacts with airlines, travel agencies, commercial houses, private clubs, professional associations etc, to produce new business and repeat business for the Hotel. This is to be done by means of personals calls, telephone contacts and written communication.

D. To keep himself up-to-date of market trends and Hotel selling techniques

E. To maintain liaison with corporate sales and marketing team and keep abreast of developments in the chain with a view to promoting weak properties and taking advantage of strong ones

F. To review internal promotional items on a regular basis to ensure that all Hotel signs, posters, tent cards etc are adequate, visually effective, and consistent with the company standards

G. To make recommendations to the general manager for local advertisement campaigns, media selection, timing, copy etc.

H. To suggest expenditure for direct mail programmes and special promotions, as well as estimate costs for the expenses of the sales department

I. To organize and promote in co-operation with the food and beverage department special projects such as food festivals, promotions, exhibitions, parties etc, in order to stimulate food and beverage sales

J. To prepare and execute regular direct mail campaigns which stimulate local interest in the Hotels facilities by announcing a special event or a promotion

K. To set-up appropriate filing systems of existing and potential accounts and keep them up-to-date and properly categorized

L. To adhere to strict grooming and hygiene standards In addition to the above mentioned duties and job functions, any other assignment given on an occasional basis or daily basis by the immediate superior or the management.