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SEO
Rocks Technologies
posted 4mon ago
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Job Description
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing
- Perform ongoing keyword discovery, expansion and optimization
- Research and implement search engine optimization recommendations
- Research and analyze competitor advertising links
- Develop and implement link building strategy
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code
- Work with editorial and marketing teams to drive SEO in content creation and content programming
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Must have knowledge of SEO on page and off page
- Recommend changes to website architecture, content, and other factors to improve SEO positions for target keywords
- Experience with google analytics, search console, keyword planner tools Monitoring search algorithms set by search engines to keep up with changes in the SEO landscape
- Content Analysis and Marketing
- Social Media Marketing Knowledge
Employment Type: Full Time, Permanent
Functional Areas: Marketing
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