Senior Fashion Designer

Introduction:

Our esteemed Women's Ethnic Wear Label, "it" A Way of Life, which has graced the Indian fashion landscape for 21 years and is showcased in over 500 leading Multi-Brand Outlets nationwide, invites applications to join our expanding Design Team. This is a unique opportunity for talented designers to contribute to the growth of our brand through the creation of innovative designs and concepts.

Responsibilities:

• Design seasonal collections for Spring/Summer and Autumn/Winter, following concept guidelines provided by our creative head to define the look of the season or special collections.
• Conduct thorough market analysis to stay abreast of current fashion trends, customer preferences, and competitor strategies.
• Develop intricate embroidery concepts and motifs, drawing inspiration from both Indian and international designers.
• Ensure the creation of precise designs that align with market trends and adhere to our brand's philosophy, thereby maintaining a high design success rate and achieving set targets.
• Collaborate closely with the Fabric Department, Pattern Makers, Tailors, and Cutting Masters for sample development and oversee the sampling process from start to finish.
• Coordinate the planning and execution of marketing campaigns and photo shoots for each season.
• Travel to various cities for fabric and material sourcing as per current trends.

Preferred Qualifications:

• A background in fashion design.
• A keen eye for detail and a deep understanding of the ethnic wear market.
• Excellent coordination and communication skills to manage cross-functional teams.
• Ability to work creatively within a team and independently.

Join "it" A Way of Life to leave a mark in the world of women's ethnic wear by bringing fresh perspectives and creativity to our esteemed label. We look forward to welcoming innovative minds who are eager to contribute to our legacy and help us stay at the forefront of fashion.

Instagram : https://www.instagram.com/it_a_wayoflife/