Develops unique strategies and builds upon current client strategies within the digital arena to meet/exceed objectives.
Executes projects to be high quality, on-time and cost-effective/on budget
Manages overall project scope and ensures staffing assumptions adhere to the budget
Manages client expectations, bringing issues/concerns to clients attention before they become problems, offering potential solutions, and advising of potential delivery delays
Manages work and professional development of assigned project manager(s)
Writes communications briefs, ensuring that creative and media are effectively integrated
Manages research studies that yield rich insights into consumer online behaviour and key motivational/attitudinal behaviour
Develops a total understanding of online target audience and mindset modes
Provides campaign performance reporting and analysis to clients
Ensures accountability is established during the project planning process
Skills/Requirements:
Five-seven years of full-time experience in digital marketing or advertising (digital experience required)
Superior communication skills, both internal and client-facing
Strong relationship management, organizational and project management skills
Ability to work effectively with a variety of internal teams and business groups, including Creative, Media and Technical Delivery Specialists
Ability to identify opportunities for growth and incremental opportunities with client partners
Strong interest in technology or digital marketing
Bachelor s degree or equivalent in a related field