QuinStreet - Product Manager - Operational Support (3-7 yrs)

About the job:

Corporate Overview:

Powering Performance Marketplaces in Digital Media

QuinStreet is a pioneer in powering decentralized online marketplaces that match searchers and "research and compare" consumers with brands.

We run these virtual- and private-label marketplaces in one of the nation's largest media networks.

Our industry leading segmentation and AI-driven matching technologies help consumers find better solutions and brands faster.

They allow brands to target and reach in-market customer prospects with pinpoint segment-by-segment accuracy, and to pay only for performance results.

Our campaign-results-driven matching decision engines and optimization algorithms are built from over 20 years and billions of dollars of online media experience.

We believe in:

The direct measurability of digital media. Performance marketing. (We pioneered it.) The advantages of technology. We bring all this together to deliver truly great results for consumers and brands in the world's biggest channel.

- At QuinStreet, we're proud to offer innovative products that meet the needs of our customers.

- To help us continue expanding our offerings, we're in search of an experienced product manager to lead a multidisciplinary development team.

- The ideal candidate will have a keen eye for gaps in consumer product offerings and an innovative mindset for filling them.

- This person should be a highly skilled market analyst with a proven ability to strategize the full lifecycle of a product, from conception to release.

- We're looking for a confident leader who can guide cross-functional teams in the creation of products that improve customer experience and grow market share.

- This candidate will have the additionally be responsible for providing operational support for our products during USA EST hours (Eastern Standard Time).

- This role requires a strong understanding of software applications, excellent communication skills, and a willingness to work outside of regular business hours.

Objectives of this role:

- Drive the product- and business-planning processes for cross-functional teams

- Analyze customer needs, current market trends, and potential partnerships from an ROI and build-vs-buy perspective

- Assess current competitor offerings and seek opportunities for differentiation

- Analyze product requirements and develop appropriate programs to ensure they're met

- Develop, implement, and maintain production timelines across multiple departments

- Appraise new product ideas and strategize appropriate go-to-market plans

- Ensure operational stability across Remarketing suite of products

Responsibilities:

- Drive the execution of all processes in the product lifecycle, including product and market research, competitor analysis, planning, positioning, requirements and roadmap development, and product launch

- Translate product strategy into detailed requirements for prototyping and final development by engineering teams

- Create product strategy documents that describe business cases, high-level use cases, technical requirements, revenue, and ROI

- Analyze market data to develop sales strategies, and define product objectives for effective marketing communications

- Collaborate closely with engineering, production, marketing, and sales teams in the development, QA, and release of products, and balance resources to ensure success for the entire organization

- Develop product positioning and messaging that differentiates [Company X] across primary market segments

- Provide technical support for our products during USA EST hours (Eastern Standard Time)

- Troubleshoot and resolve customer issues via phone, email, and chat

- Collaborate with development teams to resolve complex technical issues

- Develop and maintain technical knowledge base articles

- Stay up-to-date with product updates and new releases

- Continuously improving product support processes and procedures to ensure efficiency, effectiveness, and customer satisfaction.

Required skills and qualifications:

- Strong experience in a dynamic product management role and operational support role

- Proven success in overseeing all elements of the product development lifecycle

- High effectiveness in managing cross-functional teams

- Experience in delivering finely tuned product marketing strategies

- Exceptional writing and editing skills, combined with strong presentation and public speaking skills

- Ability to work in a fast-paced environment and prioritize tasks effectively.

- Willingness to work USA EST hours (Eastern Standard Time)

- Ability to scan log files, understand monitoring data and problem solving skills are important.

Preferred skills and qualifications:

- Bachelor's degree (or equivalent) in product design; MBA preferred

- Previous experience in software and web development

- Proven success as a product developer in a nonmanagerial role

- Demonstrable knowledge of SEM (search engine marketing) and online advertising.

- Knowledge of database concepts (SQL, MySQL).