E-Commerce Executive/AM/Manager

We require an e-commerce manager for an FMCG company who is responsible for the strategy, planning, and execution of online sales and marketing initiatives. They manage the e-commerce platform, website, and digital marketing channels. They also analyze data and customer feedback to improve performance and customer satisfaction.

Responsibilities

Develop strategy: Create and implement an e-commerce strategy to improve website performance and achieve sales goals

Manage website: Oversee the e-commerce platform, including website design, navigation, and functionality

Manage marketing: Plan and execute digital marketing campaigns, including SEO, PPC, email marketing, and social media

Analyze data: Analyze website analytics, sales data, and customer feedback to improve performance

Manage content: Develop a content calendar and oversee website uploads and landing pages

Manage customer service: Address and resolve customer issues or comments

Manage inventory: Manage inventory levels

Manage campaigns: Manage promotional campaigns, including campaign planning, margin negotiations, and collections

Report on performance: Report on metrics such as sales, traffic, conversion, and offer code performance

Skills

Experience with CRM and marketing automation platforms

Proficiency with analytics tools

Familiarity with online marketing tools

Ability to work collaboratively and take charge as a leaderRole & responsibilities

Preferred candidate profile

Perks and benefits

3- 7.5 LPA