Content Writer (E-commerce and Digital Marketing)

Job Summary

We are seeking a fast-paced and tech-savvy Content Writer to create high-quality, SEO-optimized content across multiple platforms. The ideal candidate will excel at writing product descriptions, social media advertisement scripts, blogs, website content, marketing materials, and ad copies. This role requires a deep understanding of e-commerce, digital marketing, and content strategies. The ability to leverage advanced tools for efficiency and productivity is essential.

Key Responsibilities

1. Product Content Creation

Write engaging, SEO-optimized product titles, descriptions, features, and meta tags.

Develop persuasive content highlighting product benefits and unique selling points.

Optimize content to improve search engine visibility and conversion rates.

2. Script Writing for Social Media Ads

Create concise and impactful scripts for Meta, TikTok, and YouTube advertisement reels.

Tailor scripts to specific audiences, emphasizing key product benefits and calls to action.

Collaborate with the multimedia team to align visuals with script content.

3. Blog and Article Writing

Write well-researched and engaging blogs focused on product-related and industry-specific topics.

Ensure all content is SEO-optimized with strategic keyword placement and internal linking.

Maintain a consistent tone that aligns with the brands voice.

4. Website Content Development

Update and optimize landing pages, collection pages, and homepage content.

Create compelling, conversion-focused content for new website sections or campaigns.

Ensure all website copy aligns with SEO best practices and brand guidelines.

5. Marketing Content and Ad Copies

Write persuasive ad copies for Meta, Google, and other ad platforms.

Collaborate with the marketing team to craft content for email campaigns, newsletters, and promotional materials.

Develop headlines, taglines, and CTAs that drive engagement and sales.

6. Fast-Paced Content Delivery

Use advanced tools such as Grammarly, Hemingway, SurferSEO, and AI-powered assistants to enhance efficiency.

Deliver high-quality work within tight deadlines without compromising accuracy.

Adapt quickly to changing priorities and handle multiple tasks simultaneously.

Requirements

Proven experience in content writing for e-commerce, digital marketing, or related fields.

Strong understanding of SEO best practices and keyword research.

Exceptional writing, editing, and proofreading skills.

Proficiency with content tools such as Grammarly, Hemingway, and SEO platforms like Ahrefs or SEMrush.

Ability to create diverse content types, including scripts, blogs, product descriptions, and marketing materials.

Strong organizational skills and the ability to manage multiple projects in a fast-paced environment.

Tech-savvy with a willingness to learn and adapt to new tools and technologies.

Excellent collaboration skills to work effectively with cross-functional teams.

Preferred Qualifications

Experience with Shopify, WordPress, or similar content management systems.

Familiarity with e-commerce business models.

Basic knowledge of digital marketing strategies and tools.

Ability to use AI-powered writing tools effectively.

What We Offer

Competitive salary with performance-based incentives.

Opportunity to work remotely.

Growth opportunities within a fast-growing e-commerce company.

Access to cutting-edge tools and technologies to streamline your work.

How to Apply

Please submit your resume, portfolio of writing samples, and a brief cover letter highlighting your experience and skills relevant to the role. Applications will be reviewed on a rolling basis, and shortlisted candidates will be invited to participate in a writing assessment.

Join Pathak Brothers Innovations LLC and be part of a team that thrives on creativity, technology, and fast-paced innovation!