Offline Marketing

Park Group is looking for Offline Marketing to join our dynamic team and embark on a rewarding career journey you will be responsible for planning and executing marketing strategies that primarily focus on traditional, non-digital channels

Your role will involve creating and implementing offline campaigns to enhance brand visibility, attract customers, and achieve business goals

Key Responsibilities:Campaign Planning and Execution:Develop and implement offline marketing campaigns, including print media, radio, TV, and direct mail

Coordinate with creative teams for the design and production of marketing materials

Event Management:Plan and execute offline events, trade shows, and exhibitions to promote the brand

Coordinate logistics, sponsorships, and ensure a positive event experience

Print Collateral:Manage the creation of print materials such as brochures, flyers, and posters

Liaise with printers and suppliers to ensure high-quality production

Media Relations:Build and maintain relationships with media outlets, journalists, and influencers

Prepare and distribute press releases and engage in media outreach

Partnerships and Sponsorships:Identify and pursue partnership opportunities with relevant organizations

Manage sponsorships and collaborations to enhance brand visibility

Market Research:Conduct market research to identify offline marketing trends and competitor activities

Use insights to refine and optimize offline marketing strategies

Budget Management:Develop and manage budgets for offline marketing campaigns

Monitor expenses and ensure cost-effectiveness

Performance Analysis:Track and analyze the performance of offline marketing campaigns

Provide regular reports and insights to measure effectiveness