2 Orion Jobs

Orion - a global conglomerate, headquartered in Seoul, South Korea, started its operation in 1956. We have been leading the world confectionary industry for 70 years by offering our customers quality products.

Since its inception, Orion has grown from strength to strength. Available in 8 different food categories, we have our presence in 60 countries across the globe. Orion has grown into a full-service food company beyond just the confectionery industry and has expanded its business area to India and started its operation in India in the year 2020.

Responsibilities and Duties:

- Make Marketing Strategy: Develop and implement comprehensive marketing strategies to drive growth and competitive advantage.

- Drive Brand Awareness & Support Sales Team for Sales Increase: Enhance brand visibility and collaborate with the sales team to boost revenue and market penetration.

- Drive Business Profitability by Marketing Initiatives: Execute targeted marketing initiatives to achieve business profitability and sustain competitive margins.

- Manage Marketing Budget: Ensure effective utilization of the marketing budget, maintaining expenses within company's budget.

- Direct All Marketing Work on Choco Pie & Salty: Oversee and lead marketing efforts specifically for the Choco Pie and Salty product categories.

- Launch New Products: Plan and execute successful market launches for new products, driving brand innovation and market share.

- Lead Brand, Digital & Trade Activation for Orion India: Strategically manage brand campaigns, digital marketing, and trade activation to strengthen Orion India's market presence.

- Lead All Coordination with All 3P Vendors, Agencies & GDT: Coordinate and manage relationships with third-party vendors, marketing agencies, and global development teams to ensure seamless operations

- Support Procurement Function for Orion India for PM: Collaborate with the procurement team to design, source and manage packaging materials (PM) effectively.

- Coordinate with SCM, Finance, R&D for Best-in-Class Delivery: Partner with Supply Chain, Finance, and R&D teams to ensure timely and high-quality delivery of products and projects.

Key skills:

- Master's degree in marketing, Business Administration, or a related field. Certification in Digital Marketing or Brand Management is an added advantage

- Strong negotiation, communication, leadership, and interpersonal skills. Strong experience in budget management, ensuring marketing spend aligns with company profitability goals

- 7-8 years of progressive experience in marketing, with at least 5 years in a leadership role, preferably in the food or FMCG sector. Proven track record in managing marketing strategies, new product launches, and brand building initiatives.