Orient Bell - Head - Growth/Performance & Digital Marketing (15-20 yrs)

Job Description:

- If you have recently constructed a new home or renovated it, you would have first-hand experienced the difficulty in buying Floor & Wall Tiles. It is fraught with anxiety and challenging at the least.

- And if you have been lucky enough to have avoided this, just walk-in to any tile store and try shopping tiles for your bathroom!

- This is not how it should be.

- We are trying to change this. And make Tile shopping easier. This has already happened on other categories (remember the nay sayers on apparel e-commerce). And we are the first to do it in Tiles.

- The work you do will leave a lasting impact on the industry.

- We are looking for a business leader who can.

- Deliver higher organic traffic and lower CAC.

- Make website and other B2B apps more intuitive to increase their usage/penetration.

- Plan digital media for content /commerce.

- A product manager and a performance marketing manager will both report to you. You will also work closely with the social media & content team.

You will have:

- 15+ years of experience in SEO and product(app) development.

- A proven track record in successfully delivering SEO/SEM plans and strategies, for both product and content pages.

- To identify consumer/user insights and translate them into product features / app design changes.

- Excellent team management, planning, analytical and organizational skills.

- The industry is already noticing us for our work. And we have multiple awards as the best brand in the tile category OR the best website of the year.

- Numerous case studies(Social Samosa & Google) have been published along the way.