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5 Nikon Jobs

Executive Manager or AGM Marketing

10-15 years

Gurgaon / Gurugram

1 vacancy

Executive Manager or AGM Marketing

Nikon

posted 10hr ago

Job Role Insights

Flexible timing

Job Description

MBA in Marketing, must be having 60% plus all across (10th onwards)


Work Experience: 10+ years
Key Responsibilities:
  • Strategizing new campaign plan and execution, Developing, and implementing social and digital media strategies including social media presence, promotions, Vlogger outreach, social influencer penetration, social media campaigns and search engine (SE) strategies, SNS platform optimization, Offline activity digital integration, Email Marketing.
  • Good in analysing competition digital reports & strategies. Monitor, analyze and manage Online reputation and complaint management system.
  • Knowledge of APP/Website management (platform/database knowledge)
  • Online workshops, Social listing & 3rd party digital collaboration management.
  • Hands on experience in developing digital content strategy in terms of content mix usage, scheduling, posting, reviewing.
  • Good experience in reviewing key digital KPI metrics like CPM,CPC,CPV,CTR etc for paid campaigns through google ads, native ads, publisher ads, social ads, you tube ads, rich media.
  • Managing proper SEO for proper ranking of website in google search results, A/B testing, landing page optimization, CRO etc.
  • Regularly monitoring website analytics & digital channels to improve customer engagements.
  • End to end Social media platforms management, organically improving fanbase, achieving reach & engagement targets.
  • Innovative mind with deep knowledge of digital platforms updations.
  • ATL
  • Planning and execution of campaigns Through Radio, Outdoor and Magazines ( including Media buying negotiation capabilities)
  • Administering promotional activities, outdoor events, promotional tie-ups
  • Product launches, KOL management
  • Public & Media relations across a wide range of mediums including Social Media, Television, Print, Digital and so on
  • Directing the entire brand architecture & strategy through marketing activities from conception stage till go-to-market strategy considering sales team and business partner feedback
  • Overall hygiene maintenance at retail outlet including merchandising, POP management, shop front activities and ISD/Promoter management/
  • Conceptualization and executions of exhibitions, Partners meets
  • Other consumer engagement activities like onsite workhsops, Events, Foreign tours etc.
  • Corporate Communications and Brand management
  • Formulating the development and roll-out of annual brand plan (marketing calendar)
  • Budget Management, Spend tracking and monthly /Quarterly reconciliation
  • Analyzing consumer insights, ascertaining target audience and devising best ways of promotions
  • Product marketing including competitive analysis and market forecast
  • Must be able to lead a team of 10+ young and enthusiast members
  • Must be good in team work during close interaction with technical /product and Sales team to run Campaigns.
  • Close interaction with Digital, Creative and PR Agencies & Vendor management (POS / branding /exhibition / Promotional items / workshops/ in-shop display Vendors)

Employment Type: Full Time, Permanent

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What people at Nikon are saying

What Nikon employees are saying about work life

based on 105 employees
65%
49%
35%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

Nikon Benefits

Job Training
Health Insurance
Soft Skill Training
Team Outings
Cafeteria
Free Transport +6 more
View more benefits

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