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Mtalkz Mobility Services
Mtalkz - Senior Marketing Specialist (5-8 yrs)
Mtalkz Mobility Services
posted 5d ago
Fixed timing
Key skills for the job
About the job:
We seek an experienced and strategic Sr. Marketing Specialist to lead our marketing initiatives.
The ideal candidate will be responsible for developing and executing marketing strategies, driving brand awareness, and overseeing campaigns across multiple channels.
This role requires strong leadership, analytical skills, and a creative approach to market positioning and customer engagement.
Key Responsibilities:
- Develop and implement comprehensive Sr. marketing strategies to achieve business objectives.
- Lead and manage a team to execute marketing campaigns across digital, social media, and traditional platforms.
- Conduct in-depth market research to identify trends, customer behavior, and competitive landscape.
- Oversee content creation for websites, blogs, email marketing, social media, and advertising materials.
- Monitor and analyze the performance of marketing campaigns, providing actionable insights and reports.
- Collaborate with sales and product teams to align marketing efforts with business goals.
- Plan and execute lead generation campaigns to drive customer acquisition and engagement.
- Manage event planning, promotions, and partnerships to enhance brand visibility.
- Maintain and optimize SEO strategies and website content for increased online presence.
- Ensure marketing initiatives align with industry trends and best practices.
Qualifications and Skills:
- Bachelor's/master's degree in marketing, Business, or a related field.
- Proven experience as a Marketing Manager or in a similar leadership role.
- Strong communication and leadership skills with the ability to manage cross-functional teams.
- Expertise in digital marketing tools such as Google Analytics, SEO, PPC, social media advertising, and CRM platforms.
- Creative and analytical mindset with the ability to develop and measure successful marketing campaigns.
- Excellent organizational and project management skills with the ability to multitask and meet deadlines.
- Experience in market research and data analysis to drive informed marketing decisions.
- Strong knowledge of branding, content marketing, and customer engagement strategies
Functional Areas: Other
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