Digital Marketing Executive

* Content Creation: * Design and edit visually appealing images and graphics for posts

* Create engaging and creative post copies tailored to various social media platforms

* Develop short-form video content, including reels and YouTube shorts

* Video Editing: * Edit videos for various purposes, including campaigns, advertisements, and organic content

* Add motion graphics, subtitles, and transitions to enhance visual appeal

* Social Media Management: * Plan, schedule, and publish content across multiple social media platforms (e, Instagram, Facebook, LinkedIn, Twitter, YouTube)

* Monitor engagement metrics and adjust strategies to optimize content performance

* Ad Campaign Management: * Assist in creating and managing paid campaigns on platforms such as Google Ads, Facebook Ads, and Instagram Ads

* Monitor ad performance and provide insights to improve ROI

* Research & Trend Analysis: * Stay updated on the latest digital marketing trends, tools, and platform updates

* Conduct competitor analysis and propose new strategies for brand growth

* Analytics & Reporting: * Track and report performance metrics for campaigns and social media platforms

* Provide insights to improve strategies based on data analytics

Qualifications: * Bachelors degree in Marketing, Communication, Multimedia, or a related field

* Familiarity with graphic design tools like Canva, Photoshop, or Illustrator

* Basic video editing skills using tools like Adobe Premiere Pro, Final Cut Pro, or CapCut

* Understanding of social media platforms and their content requirements

* Strong written and verbal communication skills

* Creative mindset with attention to detail

* Knowledge of running ads on Google, Facebook, and Instagram (preferred but not mandatory)

Key Skills: * Content Writing & Copywriting * Graphic Design & Photo Editing * Video Creation & Editing * Social Media Marketing * Paid Campaigns & Ad Management * Analytical Thinking * Team Collaboration