Media Mantra - Account Director - Public Relations

Responsibilities :

- Leading and managing a team of PR professionals and account managers, providing career counsel, professional development support, monitoring and performance reviews

- Identifying training needs where required

- Managing new accounts along with existing ones

- Key contact for clients.

- Overseeing media strategy and account development

- Providing support for agency growth and development of new business pipeline

- Achieving exceptional outcomes for current clients and managing an extended portfolio ensuring consistency of service is delivered in line with company policy.

- Championing the agency values and brand

- Developing senior press relationships and managing contacts with key commentators, industry spokespeople and sector influencers.

- Offering crisis management and counsel to clients and extending networking opportunities.

- Overseeing provision of account resources

- Formulating business strategy in conjunction with other directors

- Reporting into the board and providing high level data analysis