Senior Executive - Public Relations

Responsibilities :

- Devising creative public relations strategies that fit company profile

- Developing effective PR plans using appropriate strategies and tactics

- Organizing and coordinating PR activities

- Use a variety of channels (TV, press, internet etc.) to maximize company exposure

- Liaise with marketing professionals to ensure consistency in promoting corporate image

- Arrange for interviews or public speaking events and construct press releases

- Assess opportunities for sponsorships and other partnerships and manage relations

- Analyze results of PR campaigns or efforts and prepare reports.