Cloudninecare - Manager - Marketing (4-6 yrs)

Job Overview :

- We are seeking a highly skilled and creative Marketing Manager to join our team.

- The ideal candidate will be responsible for developing, implementing, and executing strategic marketing plans to drive brand awareness, increase customer acquisition, and achieve business growth.

- As a Marketing Manager, you will lead and manage marketing campaigns across multiple channels, working closely with the sales, product, and leadership teams to ensure alignment with the company's goals.

- This is a fantastic opportunity for someone who is passionate about marketing, data-driven decision making, and innovation, and who thrives in a fast-paced environment.

Key Responsibilities:

- Marketing Strategy Development: Develop and execute comprehensive marketing strategies that support business objectives, including brand positioning, lead generation, and customer retention.

- Campaign Management: Plan and execute end-to-end marketing campaigns, including digital marketing, content marketing, social media, email campaigns, events, and paid advertising, to drive awareness and lead generation.

- Brand Development: Ensure consistent brand messaging and positioning across all marketing materials and channels, reinforcing the company's brand identity and value proposition.

- Market Research & Analysis: Conduct market research and competitive analysis to understand customer needs, industry trends, and competitor strategies.

- Use insights to improve marketing strategies and identify new opportunities.

- Content Creation & Management: Oversee the creation of marketing content such as blogs, articles, website copy, whitepapers, case studies, and social media posts.

- Ensure content is aligned with brand voice and engages target audiences.

- Digital Marketing & SEO: Drive digital marketing efforts, including SEO, SEM, PPC, and social media strategies, to increase online visibility and generate inbound leads.

- Customer Insights & Engagement: Develop and implement customer engagement strategies to build and maintain relationships with current and potential customers through email marketing, loyalty programs, and community-building activities.

- Collaboration with Sales: Work closely with the sales team to align marketing campaigns with sales objectives, ensuring that leads are effectively nurtured and converted into customers.

- Budget Management: Manage the marketing budget, ensuring that resources are allocated effectively and that campaigns deliver measurable results.

- Metrics & Reporting: Track, analyze, and report on key performance indicators (KPIs) and return on investment (ROI) for marketing campaigns.

- Use data to optimize future marketing initiatives.

- Event Planning: Organize and manage events, webinars, and trade shows to promote the company's products and engage with clients and prospects