Marketing Executive

Role & responsibilities

• Develop and implement comprehensive marketing strategies for healthcare services and products.
• Analyze market trends and identify opportunities for growth.
• Create and manage marketing budgets.
• Oversee digital marketing initiatives, including social media, email marketing, and SEO.
• Collaborate with sales, product development, and customer service teams.
• Measure and report on the effectiveness of marketing campaigns.
• Manage and mentor a team of marketing professionals.
• Develop and maintain relationships with key stakeholders.
• Coordinate and participate in industry events and conferences.
• Ensure all marketing materials comply with regulatory standards.
• Conduct market research to understand customer needs and preferences.
• Develop and maintain a strong brand presence.
• Create and manage content for various marketing channels.
• Monitor and analyze competitor activities.
• Develop and implement lead generation strategies.
• Manage relationships with external vendors and agencies.
• Ensure consistent messaging across all marketing channels.
• Develop and implement customer retention strategies.
• Stay up-to-date with industry trends and best practices.
• Provide regular reports and updates to senior management.