Individuals who have 1-2 years experience in campaign optimization for CAC reduction and increase in RoAS.
Planning business projections and accordingly aligning the marketing strategy to achieve set RoAS and CACs as targets.
First hand experience in operating campaigns for lead generation across Meta and Google platform. Google platform includes SEM, Youtube ads, Pmax campaigns.
Constant iteration of lead quality from marketing through creatives, forms and audiences.
Complete understanding of analytics and events on how they are used for campaign optimisation.
Creative skill and understanding of what stands out as relatable content to the audience and accordingly work towards high ROI ads.
Intermediate to advanced efficiency with MS Excel, MS Powerpoint. SQL is a plus.
Innov8 Coworking Koramangala,
Opposite to State Bank of India, Koramangala Industrial Layout, No 3, 20th Main Road, 7th Block, Koramangala
Bengaluru
560095