Upload Button Icon Add office photos
filter salaries All Filters

1 Klarec EyeWear Job

Klarec Eyewear - Chief Marketing Officer (15-20 yrs)

15-20 years

Klarec Eyewear - Chief Marketing Officer (15-20 yrs)

Klarec EyeWear

posted 1mon ago

Job Description

Job Description: Chief Marketing Officer - Modern USA-Based Eyewear Brand

We are seeking a visionary and experienced Chief Marketing Officer (CMO) to join our modern, USA-based eyewear brand. In this pivotal role, you will be responsible for driving our brand's marketing strategy, fostering customer loyalty, and propelling our growth in the competitive eyewear market.

Responsibilities:

1. Brand Strategy and Positioning:

- Develop and execute a comprehensive brand strategy that aligns with the company's vision and values.

- Establish a strong and distinctive brand identity that resonates with our target audience.

- Oversee brand positioning, messaging, and creative direction across all marketing channels.

2. Marketing Planning and Execution:

- Formulate and implement innovative marketing campaigns that drive brand awareness, customer acquisition, and retention.

- Leverage data-driven insights to optimize marketing efforts and maximize return on investment (ROI).

- Collaborate with cross-functional teams to align marketing initiatives with product development, sales, and customer experience strategies.

3. Digital and Omnichannel Marketing:

- Spearhead our digital marketing efforts, including website optimization, social media, influencer marketing, and content creation.

- Develop and execute an omnichannel marketing strategy that seamlessly integrates online and offline channels.

- Stay ahead of digital trends and emerging technologies, exploring new avenues for customer engagement and conversion.

4. Customer Experience and Loyalty:

- Champion a customer-centric mindset across the organization.

- Design and implement customer loyalty programs and retention strategies.

- Analyze customer data and feedback to identify opportunities for improving the customer experience.

5. Team Leadership and Development:

- Build and lead a high-performing marketing team, fostering a culture of creativity, innovation, and collaboration.

- Provide strategic guidance, mentorship, and professional development opportunities for team members.

- Collaborate with agency partners and external vendors to achieve marketing objectives.

Qualifications:

- Proven track record of successful marketing leadership in consumer-focused industries, preferably in the eyewear or fashion sectors.

- Extensive experience in developing and executing integrated marketing campaigns across multiple channels.

- Strong understanding of digital marketing, including SEO, SEM, social media, influencer marketing, and content marketing.

- Proficiency in data analysis and leveraging insights to drive marketing decisions and strategies.

- Excellent communication, presentation, and interpersonal skills with the ability to convey ideas effectively to diverse stakeholders.

- Demonstrated ability to lead and motivate cross-functional teams, fostering a collaborative and innovative work environment.

- Bachelor's degree in Marketing, Business Administration, or a related field; advanced degree preferred.

This is an exciting opportunity to join a dynamic and rapidly growing eyewear brand, shaping its marketing strategy and driving its success in the competitive fashion industry. If you possess the passion, creativity, and strategic vision to elevate our brand, we invite you to apply for this rewarding position.


Functional Areas: Other

Read full job description

Compare Klarec EyeWear with

TCS

3.7
Compare

Accenture

3.8
Compare

Wipro

3.7
Compare

Cognizant

3.7
Compare

Capgemini

3.7
Compare

HDFC Bank

3.9
Compare

Infosys

3.6
Compare

ICICI Bank

4.0
Compare

HCLTech

3.5
Compare

Tech Mahindra

3.5
Compare

Genpact

3.8
Compare

Teleperformance

3.9
Compare

Concentrix Corporation

3.8
Compare

Axis Bank

3.8
Compare

Amazon

4.1
Compare

Jio

3.9
Compare

iEnergizer

4.6
Compare

Reliance Retail

3.9
Compare

IBM

4.0
Compare

LTIMindtree

3.8
Compare

Similar Jobs for you

Chief Marketing Officer at PMJ Gems and Jewellers Pvt Ltd

15-28 Yrs

₹ 40-90 LPA

Chief Marketing Officer at GNF International

15-25 Yrs

₹ 100-101 LPA

Chief Marketing Officer at ABC Consultants

15-29 Yrs

₹ 90-101 LPA

Genaral Manager- Marketing at ABC Consultants

15-20 Yrs

₹ 65-80 LPA

Vice President Marketing at Grizmo Labs

15-20 Yrs

₹ 70-100 LPA

Vice President Marketing at Job Solutions

16-20 Yrs

₹ 50-90 LPA

Senior Brand Manager at Snapfind

15-18 Yrs

Not Disclosed

Marketing at DailyObjects

10-20 Yrs

₹ 30-101 LPA

Senior Marketing Manager at Acumont Solutions Private Limited

10-20 Yrs

Not Disclosed

Senior Brand Manager at TalentXO

15-18 Yrs

Not Disclosed

Klarec Eyewear - Chief Marketing Officer (15-20 yrs)

15-20 Yrs

1mon ago·via iimjobs.com
write
Share an Interview