IPG Mediabrands-|Walk-in Drive|Ad Operations| Pune| US Shift

Position Title: Associate/Senior Associate

Position Overview

We are seeking a highly motivated and experienced Senior Associate Ad Operations to join our team. You will play a key role in driving the success of our digital advertising campaigns, ensuring seamless execution, optimization, and client satisfaction. This position offers the opportunity to work closely with senior management, mentor junior team members, and contribute to the growth of our business.

Key Responsibilities:

Client Ownership and Campaign Management: Assume full ownership of client accounts and campaigns across all ad servers, verification platforms, and tagging processes. Ensure all campaign requests are completed within established SLAs and that campaigns are optimized for performance.

Quality Assurance and Troubleshooting: Conduct thorough quality assurance (QA) checks on campaigns, identifying and resolving technical issues promptly, minimizing campaign disruptions. Troubleshoot issues such as ads not showing, reporting errors, or technical glitches.

Performance Analysis and Reporting: Conduct in-depth performance analysis of campaigns, identifying trends, and generating insightful reports to track campaign effectiveness and provide recommendations for improvement.

Process Improvement and Documentation: Identify opportunities for process improvement, contributing to the development and implementation of best practices to enhance efficiency and effectiveness. Collaborate with managers to create comprehensive documentation for processes and procedures.

Technical Expertise: Exhibit strong technical expertise in ad servers, ad verification platforms, site tagging, floodlights, and site analytics. Stay up-to-date on industry best practices and emerging technologies.

Required Skills and Experience:

Ad Operations Expertise: Proven experience in ad operations, with a deep understanding of campaign setup, trafficking, optimization, and reporting across various ad servers (CM360, Flashtalking, Adform) and ad verification platforms.

Hands-on Ad Server and Verification Experience: Hands-on experience with at least one ad server (e.g., CM360, Flashtalking, Adform) and ad verification platforms.

Site Tagging and Analytics: Prior experience in site tagging, floodlights, and site analytics, including a basic understanding of HTML/CSS.

Strong Communications and Interpersonal Skills: Excellent communication and interpersonal skills, with the ability to effectively collaborate with team members, clients, and senior management.

Technical Proficiency: Good knowledge of Excel and PowerPoint for data analysis, reporting, and presentations.

Detail-Oriented and Organized: Meticulous attention to detail, strong organizational skills, and the ability to manage multiple tasks efficiently.

Adaptability: Ability to quickly learn and adapt to new technologies and processes through on-the-job training.

Creativity and Attention to Detail: A creative mindset and a keen eye for detail, ensuring high-quality campaign execution.

Client Relationship Management: Ability to establish and maintain strong relationships with onshore client teams, fostering effective communication and collaboration.

Relevant Experience: Minimum 3-5 years of relevant experience.

Desired Skills and Experience:

Experience with Multiple Ad Servers: Experience with multiple ad servers (e.g., CM360, Flashtalking, Adform) is a plus.

Data Analysis Skills: Ability to analyze campaign data, identify trends, and draw actionable insights.

Leadership and Mentorship Skills: Proven ability to lead and mentor junior team members, fostering their professional growth and development.

Comfortable working late shift (09:00 PM to 06:00 AM IST)

Regards,

Chaithra Amin

(Chaithra.amin@mbww.com)