Content Writer

Department: Marketing

Summary:

We are seeking a talented and experienced content writer to create engaging and informative content across various platforms. The ideal candidate will have a proven track record of success in product writing, blog writing, SEO writing, and article writing, demonstrating a versatile skillset and a strong understanding of content marketing principles. This role requires a creative individual who can adapt their writing style to suit different audiences and platforms while consistently delivering high-quality, SEO-optimized content.

Responsibilities:

• Product Writing: Create compelling product descriptions, brochures, and other marketing materials that highlight key features and benefits, driving sales conversions.
• Blog Writing: Develop engaging and informative blog posts on relevant industry topics, incorporating SEO best practices to improve organic search ranking.
• SEO Writing: Conduct keyword research and optimize content to improve search engine visibility and drive organic traffic. Understand and utilize on-page and off-page SEO strategies.
• Article Writing: Write informative and engaging articles for publication on various platforms, adhering to style guides and deadlines.
• Content Editing and Proofreading: Review and edit content to ensure accuracy, clarity, and consistency in style and tone.
• Content Strategy: Collaborate with the marketing team to develop and implement content strategies aligned with overall business goals.
• Collaboration: Work effectively with designers, editors, and other team members to ensure seamless content creation and distribution.
• Performance Tracking & Analysis: Monitor content performance using analytics tools and make data-driven adjustments to improve results.

Qualifications:

• Minimum of 1years of experience in content writing, with a proven portfolio demonstrating expertise in product writing, blog writing, SEO writing, and article writing.
• Excellent writing, editing, and proofreading skills.
• Strong understanding of SEO principles and best practices.
• Ability to adapt writing style to suit different audiences and platforms.
• Ability to meet deadlines and work independently as well as collaboratively.
• Proficient in using keyword research tools