With the support of the Account Manager, to whom you will report, understand client requirements and deliverables for the proposed brand and marketing strategies and execute to meet KPIs
Standardisation and management of all important documents and information required
Clear tracking of account progress and adherence to set processes of the consultancy
Execution
Utilize various online databases, research reports, academic journals, and other sources to gather relevant information and insights related to clients needs and industries.
Create discussion guides based on research and business objectives. Conduct primary immersions with the audience set defined.
Analyze complex data and information gathered through primary and secondary research into clear, concise, and actionable insights.
Transform key insights into impactful marketing strategies.
Tailor messaging to specific target audiences by building an effective go to market plan.
Work with cross-functional teams and external partners to integrate message strategies into broader brand initiatives.
Lead execution under the supervision of the account manager.
Job Requirements
Hard Skills
In-depth knowledge of marketing principles and practices. Understanding of various marketing channels and how they contribute to overall strategy.
Ability to convey complex ideas in a clear, concise, and compelling manner.
Proficiency in conducting market research to gather insights. Familiarity with qualitative and quantitative research techniques is desirable.
Analytical skills to interpret data and translate it into actionable strategies. Experience in developing comprehensive communications plans.
Strong organizational skills to manage multiple projects simultaneously.
Soft Skills
Disciplined with time and commitments
Solution oriented and rational decision maker
Ability to take and give feedback rationally
Ability to prioritize tasks
Well-read with an interest and opinion on subjects