Job purpose To create and manage high-quality content that aligns with the companys brand voice and identity, while effectively engaging B2B audiences across LinkedIn and other social media platforms. Duties and responsibilities Duties Content Creation and Editing
Develop, write, and edit engaging content for various platforms, ensuring consistency with the brand s voice and identity. Adapt content for different formats such as blogs, social media posts, and marketing collateral.
Copywriting
Craft compelling copy for campaigns, advertisements, and web content that resonates with target audiences.
B2B Marketing
Apply a strong understanding of B2B marketing principles to create content that drives engagement and conversions.
LinkedIn Marketing
Execute and manage LinkedIn marketing strategies, including organic posts and LinkedIn Ads.
Project Management
Plan, coordinate, and manage content projects from concept to completion, ensuring deadlines are met.
Client Interaction
Communicate with clients professionally, understanding their needs and incorporating feedback into content deliverables.
Responsibilities Brand Voice and Identity
Maintain and uphold the brands voice and identity across all content, ensuring consistency and coherence.
Social Media Tools
Utilize social media tools for content scheduling, monitoring, and analytics.
Trend Awareness
Stay up-to-date with the latest social media trends and technologies, applying relevant insights to content strategy.
KPIs: Qualifications Education: Graduation in marketing or any relevant streams with minimum 50% Skills: Excellent communication skills Characteristics: Go getter and leadership abilities Skills :
Excellent verbal and written communication skills.