Were looking for a talented Social Media Strategist to help us grow our online presence and engage with our target audience. The ideal candidate will have a strong understanding of social media platforms, content creation, and analytics. If youre passionate about social media and have a creative spark, wed love to hear from you!
Responsibilities:
Develop and implement social media strategies : Create and execute social media plans to achieve business objectives, increase brand awareness, and drive website traffic and conversions.
Content creation and curation : Develop high-quality, engaging content (text, images, videos) for social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
Social media account management : Set up and manage social media accounts, including profile creation, content scheduling, and engagement.
Analytics and reporting : Monitor and analyze social media metrics (engagement, reach, clicks, conversions) to optimize content and campaigns.
Stay up-to-date with industry trends : Keep abreast of the latest social media trends, platform updates, and best practices.
Collaborate with cross-functional teams : Work closely with the marketing, content, and design teams to ensure alignment and maximize impact.
Manage social media campaigns : Plan, execute, and measure the success of social media campaigns, including contests, giveaways, and influencer partnerships.
Engage with online communities : Respond to comments, messages, and reviews on social media in a timely and professional manner.
Requirements:
0-2 years of experience : in social media marketing, digital marketing, or a related field.
Bachelors degree : in Marketing, Communications, Journalism, or a related field.
Strong understanding of social media platforms : Facebook, Twitter, Instagram, LinkedIn, YouTube, and others.
Content creation skills : ability to create high-quality, engaging content for social media.
Analytical skills : ability to monitor and analyze social media metrics to optimize content and campaigns.
Excellent communication and interpersonal skills : ability to collaborate with cross-functional teams and engage with online communities.
Ability to work in a fast-paced environment : prioritize tasks, manage multiple projects, and meet deadlines.
Proficiency in social media management tools : Hootsuite, Sprout Social, Buffer, or similar tools.
Nice to Have:
Experience with social media advertising : Facebook Ads, Twitter Ads, LinkedIn Ads, or similar platforms.
Knowledge of SEO principles : ability to optimize content for search engines.
Graphic design skills : ability to create visual content for social media.
Video production skills : ability to create video content for social media. Please send your Resume/ CV to : hr@gwayit.com/7200082250