Upload Button Icon Add office photos
filter salaries All Filters

15 G2.com Jobs

Manager, Marketing Website

1-5 years

Bangalore / Bengaluru

1 vacancy

Manager, Marketing Website

G2.com

posted 22hr ago

Job Role Insights

Flexible timing

Job Description

About G2 - Our People

G2 was founded to create a place where people will love to work. We strive to create meaning in work and provide more than just a job: a true calling. At the heart of our community and culture are our people. Our global G2 team comes from a wide range of backgrounds and experiences, and that s what makes our G2 community strong and vibrant. We want everyone to bring their authentic selves to work, and we do this through our company and team events, our G2 Gives charitable initiatives, and our Employee Resource Groups (ERGs).

Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic global team and help every person reach their personal peak.

We support our employees well-being by providing extensive benefits, including flexible work, aligned time off, and various leave options such as maternity, paternity, and sabbatical leaves. Click here to learn more about our benefits.

About G2 - The Company

When you join G2 , you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 million people come to G2 to inform smarter software decisions based on honest peer reviews. Authenticity is our focus, and every day we help thousands of companies, and hundreds of employees, propel their potential. Ready for meaningful work that starts and ends with compassion and heartYou ve come to the right place.

About The Role

G2 is seeking web statistician. A data whisperer of sitemaps and site visits. You re a chemist of data traffic goals, bringing them together to deliver insights to teams big and small. As our first Marketing Website Manager, you ll shepherd a new paradigm for how we manage and execute on our marketing owned domains. You ve got experience in managing websites, dabble in code, and are obsessed with data-driven results (and aren t afraid to show it). You will carefully architect a roadmap that threads the line between marketing website and web product developing a site vision that is continuously updated, iterated, and executed on. You ll partner with design, copy, demand generation, content, and product marketing to uncover new site opportunities and develop tests that will be key in achieving our goals. This role reports into the creative director.

In This Role, You Will:

Strategy and performance

  • Develop and manage the overall marketing website strategy, roadmap, and information architecture, aligning with company initiatives and marketing goals.
  • Consistently monitor and optimize user experience and design, partnering with cross-functional stakeholders, writers, and designers to reflect the brand s identity while ensuring the website delivers on key performance metrics.
  • Continuously monitor and audit website performance, ensuring pages are up-to-date, content is fresh, and technical issues are resolved in a timely manner.
  • Serve as the product technical owner of the website, troubleshooting complex issues, and maintaining site health.
  • Maintain compliance with web accessibility standards, ensuring the website is inclusive and user-friendly.
  • Manage and lead website development resources, including in-house and external developers.

Collaborate across teams

  • Partner with creative to support marketing teams in the development of new website pages, to refine existing ones, and maintain alignment with brand and business goals.
  • Foster cross-functional collaboration to deliver an integrated and seamless brand experience across digital touchpoints.
  • Work closely with MOPs RevM teams to implement performance tracking through tools like Google Analytics (GA4), Google Tag Manager, Hubspot, SEMrush, and Optimizely (or similar tools).
  • Support the development and execution of new brand strategy, ensuring alignment with website content, user experience, and overall brand positioning.
  • Routinely share data findings, roadmap updates, new tests, tests results, and content updates with Marketing leads.

Drive conversions and experimentation

  • Own conversion rate optimization and implementation efforts, including the development of A/B multi-variant testing, to continuously improve website performance and maximize lead generation.
  • Leverage analytics to report on web metrics, provide actionable insights, and prioritize improvements through a new development process.
  • Develop and execute a sitewide quarterly roadmap that generates innovative ideas, develops new tests to implement, and strategies to improve on our site goals.
  • Follow-up on sitewide lead generation to determine health and quality of leads.

Minimum Qualifications:

We realize applying for jobs can feel daunting at times. Even if you don t check all the boxes in the job description, we encourage you to apply anyway.

  • Experience managing complex, multi-line-of-business websites, with expertise in Hubspot and CMS architecture.
  • Strong proficiency with web performance tools such as Google Analytics (GA4), Google Tag Manager, SEMrush, and Optimizely (or similar tools).
  • Proven ability to troubleshoot and resolve technical issues related to website performance, hosting, and integrations.
  • Familiarity and ability to develop with front-end web development basics (e.g., HTML, CSS, JavaScript).
  • Proven ability to work effectively across teams, including developers, designers, marketers, and business stakeholders.
  • Experience leading cross-functional website projects that integrate branding, design, technology, and performance goals to achieve measurable results.
  • Strong experience in conversion rate optimization (CRO) and A/B testing.
  • Ability to analyze data, draw insights, and translate them into actionable strategies.
  • Effective at generating data and insights, and communicating them cross teams.
  • Minimum 3-5 years of experience in website management in a performance oriented capacity.
  • Minimum 3-5 years of experience in website development using coding CMS and coding technologies.
  • Minimum 1-2 years of experience in people management.
  • Adaptability to thrive in a fast-paced, dynamic environment where priorities may shift.
  • A commitment to staying current with the latest in technology, web trends, and industry best practices.

Our Commitment to Inclusivity and Diversity

At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here .


Employment Type: Full Time, Permanent

Read full job description

Prepare for Marketing Manager roles with real interview advice

What people at G2.com are saying

What G2.com employees are saying about work life

based on 17 employees
87%
87%
75%
100%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

G2.com Benefits

Cafeteria
Work From Home
Team Outings
Health Insurance
Gymnasium
Free Food +6 more
View more benefits

Compare G2.com with

Intellect Design Arena

4.0
Compare

NoBrokerHOOD

3.1
Compare

Cohesity

3.9
Compare

Celebal Technologies

3.0
Compare

Innovaccer

3.4
Compare

Vyapar

3.4
Compare

Nowfloats Technologies

3.2
Compare

ShopKirana

3.8
Compare

Classplus

3.4
Compare

Fleetx.io

3.7
Compare

Springworks

4.5
Compare

KEKA TECHNOLOGIES

3.3
Compare

Pagarbook

3.6
Compare

thinkbridge

3.5
Compare

yellow.ai

3.2
Compare

Signzy Technologies

2.9
Compare

Gameskraft

3.7
Compare

Leena AI

3.0
Compare

One Trust

2.9
Compare

Unicommerce Esolutions

3.0
Compare

Similar Jobs for you

Website Administrator at Zensar Technologies

Mumbai, Nagpur + 4

2-5 Yrs

₹ 4-7 LPA

Website Developer at Nuage Edtech Pvt Ltd

Bangalore / Bengaluru

4-6 Yrs

₹ 3-6 LPA

Development Specialist at bookee

Bangalore / Bengaluru

2-4 Yrs

₹ 4-6 LPA

Website Developer at NIST Global

Chennai

5-10 Yrs

₹ 7-12 LPA

Website Developer at Indo Global esupport Pvt Ltd

Kolkata, Mumbai + 5

3-5 Yrs

₹ 6-8 LPA

Executive - Developer at DigiTechWizard

New Delhi

2-7 Yrs

₹ 4-9 LPA

Website Developer at RGB Webtech

Chandigarh

1-3 Yrs

₹ 2-6 LPA

Website Developer at DIYguru

New Delhi, Pune

3-5 Yrs

₹ 6-8 LPA

Operations Specialist at Argus Media

Mumbai

2-4 Yrs

₹ 4-6 LPA

Strategy and Operations Manager at Pure Storage

Bangalore / Bengaluru

3-6 Yrs

₹ 5-8 LPA

Manager, Marketing Website

1-5 Yrs

Bangalore / Bengaluru

22hr ago·via naukri.com

Senior Product Designer

8-13 Yrs

Bangalore / Bengaluru

22hr ago·via naukri.com

Market Research Analyst

2-4 Yrs

Bangalore / Bengaluru

23d ago·via naukri.com

Sales Manager, SMB - AM

7-12 Yrs

Bangalore / Bengaluru

28d ago·via naukri.com

Sales Manager, SMB - AE

7-12 Yrs

Bangalore / Bengaluru

28d ago·via naukri.com

MM - Account Executive (APAC)

5-7 Yrs

Bangalore / Bengaluru

1mon ago·via naukri.com

Office Manager

2-6 Yrs

Bangalore / Bengaluru

1mon ago·via naukri.com

Field Enablement Manager

3-6 Yrs

Bangalore / Bengaluru

2mon ago·via naukri.com

Data Scientist - I

3-6 Yrs

Bangalore / Bengaluru

2mon ago·via naukri.com

Software Engineer - III

5-10 Yrs

Bangalore / Bengaluru

3mon ago·via naukri.com

Recently Viewed

PHOTOS

ThoughtSpot

No Photos

PHOTOS

G2.com

No Photos

PHOTOS

Hypersonix

No Photos

PHOTOS

Cos Global

No Photos

JOBS

REALCODERZ

No Jobs

JOBS

Cos Global

No Jobs

JOBS

Hypersonix

No Jobs

PHOTOS

REALCODERZ

No Photos

REVIEWS

Workhall

No Reviews

REVIEWS

Trycon

No Reviews

write
Share an Interview
How was your last interview experience?
Rate your experience using AmbitionBox
Terrible
Terrible
Poor
Poor
Average
Average
Good
Good
Excellent
Excellent