Social Media Manager

Responsibilities:

Strategy Development:
Create and execute a comprehensive social media strategy that aligns with business goals.
Conduct audience research and identify target demographics.
Stay up-to-date on the latest social media trends and best practices.
Content Creation and Curation:
Develop engaging content for various social media platforms, including text, images, and videos.
Curate relevant content from external sources.
Maintain a consistent brand voice and visual identity.
Community Management:
Monitor social media channels and respond to comments, messages, and reviews in a timely manner.
Foster a positive and engaging online community.
Address customer inquiries and resolve issues.
Campaign Management:
Plan and execute social media campaigns, including paid advertising.
Track campaign performance and analyze results.
Optimize campaigns for maximum ROI.
Analytics and Reporting:
Monitor social media metrics and generate reports on performance.
Analyze data to identify trends and insights.
Use data to inform future strategies and campaigns.
Collaboration:
Work closely with marketing, sales, and other teams to ensure brand consistency.
Collaborate with designers and content creators to produce high-quality content.
Influencer marketing, and working with other businesses for cross promotion.