Fashor - Content/Description Writer (1-3 yrs)

Role: Description Writer (Women's Ethnic Wear)

Location: Jaipur (On-site) | Full-time

We are looking for a creative Description Writer to join our team and bring our ethnic wear collection to life through engaging and compelling product descriptions. The ideal candidate will have a passion for fashion, a keen eye for detail, and the ability to craft descriptions that highlight the elegance, craftsmanship, and unique appeal of each outfit.

Key Responsibilities :

- Write engaging, accurate, and SEO-friendly product descriptions for women's ethnic wear, capturing fabric details, craftsmanship, styling tips, and occasion suitability.

- Develop a consistent brand voice that resonates with our target audience.

- Conduct research on fashion trends, fabrics, embroidery styles, and traditional craftsmanship to create informative and appealing content.

- Collaborate with designers, marketing, and photography teams to ensure descriptions complement the brand's aesthetics.

- Proofread and edit content to ensure clarity, accuracy, and alignment with brand guidelines.

Qualifications & Skills :

- Strong writing and storytelling skills with an ability to evoke emotion and desire through words.

- Prior experience in fashion content writing or e-commerce product descriptions, especially in women's ethnic wear, is preferred.

- Understanding of traditional Indian textiles, embroidery techniques, and ethnic fashion trends.

- Excellent research and content strategy skills.

- Proficiency in SEO and keyword optimization for e-commerce platforms is a plus.

- Strong attention to detail and ability to meet deadlines.