Head - Digital Marketing & Brand Management - Healthcare - IIM/ISB/MDI/FMS (9-15 yrs)

Head - Digital Marketing & Brand (Turnaround Specialist) - Healthcare

- Working with the CEO and acting as both a marketing and business expert and actively participating in decision making for the current and future operations of the company as and when required

- Maintain strong communication channels with cross-functional teams to develop and iterate the marketing strategy & approach

- Incumbent will be a Core team member who will crafting strategies for all Marketing activities and ensure their timely execution

- Monitoring KPIs and coordinates budget planning for marketing division (ATL, BTL, Digital); maintaining appropriate control and oversight of all financial and budgetary matters for the division

- Identifying, recruiting and motivating best-in-class talent to build a high-performing team, shape the company's advocacy, corporate citizenship and PR strategy and activities

- Help shape and communicate the vision and the mission of the organization and translate the brand elements into brands and go to market strategies

- Manage a team working on brand initiatives and enhance the demand in the market

- Collaborate with hospital leadership to create plans and strategies for business alignment, growth and development

Requirement :

- Master's degree/ MBA in Marketing from a top tier institute

- Candidate should have total work experience of 10+ years with successful Healthcare/Health-tech platforms

- Up to date with latest marketing trends and best practices

- Ability to lead large teams and execute at light speed

- Outstanding communication skills

- Strong analytical skills with a creative mind

- Enthusiastic commitment to enabling strong sales growth while taking strong, ethical ownership of the brand