The team works cross-functionally to translate the incredible amount of data on digital platforms, content consumption patterns, creator trends and digital landscapes to shape business and content decisions. The team also evaluates the general programming and content strategy, in addition to leading competitive analysis. The team partners closely with the leadership at OML on the strategic insights provided to inform critical business decisions.
The Role
You will enable senior leadership decision making by streamlining the measurement of KPIs.
You will lead the media and analytics processes and systems across the Global Creator Network vertical. You are responsible for defining, developing and communicating key metrics and overlook the implementation of the processes.
You will take key decisions in licensing and building tech and tools.
You execute deep & complex quantitative analysis over the content campaigns data and turn them into insights.
You lead and mentor the media and analytics team.
You will track content consumption, platform evolution and new digital media trends across the globe turning them into impact/actions for teams at GCN
You Are
Bachelor s in Engineering, Math, Statistics, or related discipline. MBA from a tier 1/2 college is good to have.
A minimum of 4 years of relevant work experience in content/media buying/Media Analytics landscape
You have a passion for the entertainment business and a strong understanding of popular culture and internet technology.
You have a deep understanding of Media Agency as well as the creator s way of working/ principles / consultative selling will be an added advantage.
You have a deep understanding of the key metrics, insights, and analytics across different social media and content platforms (Primarily Facebook, Instagram, YouTube, TikTok ).
You are familiar with the public data APIs and access to data across different social platforms, Coding skills (Python, Javascript is a huge plus).
You can perform gracefully in a multitasking project environment with attention to detail.