SEO, Digital Marketing Manager

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build and maintain our social media presence
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Required Skills

• Excellent communication skills.
• Outstanding ability to think creatively, and strategically and identify and resolve problems.
• Ability to work in a fast-paced, deadline-driven environment.
• More than 3 years of experience.
• Expertise in all the aspects of SEO (on-page, off-page, technical SEO)
• Knowledge of ranking factors and search engine algorithms
• Up to date with new trends and best SEO practices.