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Digital Covet

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10 Digital Covet Jobs

App Store Optimization (ASO) Specialist

Digital Covet

3-5 years

Remote

1 vacancy

Digital Covet

posted 12hr ago

Job Role Insights

Key skills for the job

Manual Testing Data Analytics Project Management Market Research Market Analysis Mobile Applications

+ 3 more

Job Description

We are seeking a talented and dedicated Freelance App Store Optimization (ASO) Specialist to join our team on a full-time basis. As an ASO Specialist, you will play a crucial role in enhancing the visibility and conversion rates of our clients mobile applications across various app stores. This position is perfect for a self-motivated individual looking to work remotely with a dynamic team, enjoy flexibility in managing their schedule, and take on challenging projects that push their skills to the next level.

Responsibilities

Keyword Research Optimization: Conduct thorough keyword research to identify high-traffic, relevant terms and implement them effectively to improve app search rankings.

Metadata Management: Optimize app titles, descriptions, and tags to align with current best practices and enhance discoverability.

Creative Asset Optimization: Collaborate with designers to create compelling app icons, screenshots, and promotional videos that drive user engagement and downloads.

A/B Testing: Design and execute A/B tests to assess the effectiveness of different ASO strategies and creative assets, making data-driven decisions to improve performance.

Market Analysis: Monitor and analyze market trends, competitor strategies, and user behavior to inform ASO tactics and stay ahead in the industry.

Performance Tracking: Utilize analytics tools to track app performance metrics, providing regular reports and insights to stakeholders.

Localization: Manage the localization of app listings to cater to diverse markets, ensuring cultural relevance and maximizing global reach.

Stay Current: Keep abreast of the latest developments in app store algorithms, ASO tools, and best practices to continuously improve the quality of your work.

Job Benefits

Flexible Work Hours: Enjoy the freedom to work remotely from anywhere, with the flexibility to set your own schedule and maintain a healthy work-life balance.

Competitive Compensation: Receive a competitive pay package, with potential for performance-based bonuses and incentives based on your contributions.

Learning Development: Access continuous learning opportunities, including online courses and resources, to enhance your skills and stay ahead in your field.