Associate - Campaign Analyst

Associate Campaign- Job Description

Credgenics is an innovative FinTech which provides innovative loan collections and debt recovery technology solutions to Banks, Non-banking finance companies, ARCs and Digital lending firms worldwide. The award-winning SaaS based platform covers end-to-end collections lifecycle with unique capabilities including multi- channel digital communications, AI powered predictor models for optimal collections strategy, field collections mobile app CG Collect, Billzy digital payments, legal management system, comprehensive dashboards and deep analytical models. Credgenics platform helps lenders leverage technology to boost their resolution rates, improve collections efficiencies, increase collections, transform customer experience and reduce non-
performing loans.

About the Role -

- This role will help with end-to-end campaign management cycle/testing of content/media cost management.
- The person should come with previous experience of 1-4 years in automation, scripting, campaign execution.

Key Responsibilities: This person will be to apply different Analytics in various areas of
Digital Collections Campaigns. Providing insights on collection campaign performance &
media cost. Developing and maintaining data and reporting of the campaign insights and
metrics. Developing and maintaining trend and seasonal data insights for business
projection and forecasting. Working closely with analytics team on the digital collection
projects.

Technical Skills
1. SQL with good efficiency
2. Python with analytics good to have and automate the process
3. Knowledge of Excel/Campaign Execution applications.
4. Dashboarding (Power Bi / excel dashboard)

Desired Candidate Profile
Qualification - Graduate
Mathematics logic / deep data analysis