Content Writer - Insurance

Role & responsibilities

• Perform deep-dive research on the Insurance types, Insurance functionality, Insurance Cost to Benefits analysis. 
• Deeply understand the Credit Card Benefits and details of its benefits and rewards.
• Create financial content (articles) on the everything around Insurance
• Should make complex concepts easy to understand in the Insurance & Credit Cards segment 
• Create original content and enhance existing content while incorporating SEO best practices 
• Brainstorm, research, and contribute ideas for content that is of interest to the target audience 
• Keep up-to-date with market developments and effectively communicate information on Insurance and Credit Cards in a comprehensible manner.
• Understand the key factors required to drive the Ranking of the Content pages in the Insurance and Credit Cards Segment.
• Responsible for the Script Writing for the Insurance & Credit Cards Based Video Content.
• Researching on the Video based content both for SEO Video and Trending Video Topics and scripting the video based on the concept of the video theme - mix of familiar speech patterns and colloquialisms.
• Ensure scripts will delight audiences and retain their attention.
• Research the topic and history to ensure authentic presentation.
• Provide final scripts in the agreed-upon format.
• Support the production team and process as needed.

Preferred candidate profile

• Proven experience in content writing, particularly in the field of Insurance and knowledge about credit cards
• Strong research skills to stay abreast of Key Affordable Insurance, Variety of Insurances, and advisory nature of each insurance type  to provide up-to-date and relevant information 
• Good understanding of the credit card segment.
• Excellent written and verbal communication skills. 
• Ability to work collaboratively with cross-functional teams. 
• Ability to understand and describe finances, financial products like Insurance and Credit Cards, and economic activity in clear, direct language 
• Resourceful, with the ability to thrive in a hectic environment 
• Ability to strike a balance between SEO Content Writing and Script Writing.