Paid Media (Facebook Ads) Professional

• Work with Digital Marketing team on scaling the paid campaigns efforts of the company.

Work at this position would include:

• Seamless execution of large scale e-commerce clients campaigns through Facebook Ads channel.
• Strong analytical background and direct experience in digital marketing
• Coming up with innovate ways to run paid campaigns
• Have in-depth knowledge of Facebook Ads platform and be a hands-on marketer having run large scale campaigns including A/B testing ads.
• Having a good grasp of English and a thorough understanding of web/app based businesses and knowledge of MS Excel would be a plus.
• Additionally, if you have excellent reasoning and data analysis skills then you would be a person of interest.
• Experience in the same role (minimum 2-3 years) handling large scale media budgets on facebook/google

• Executing marketing campaigns through Facebook Ads platform and drive high ROAS for e-commerce vertical clients.
• Optimizing the 3 channels to deliver the best ROI while ensuring targets are met.
• Ensure process improvements pro-actively and improve operational efficiency
• Periodic reporting to management on performance of campaigns
• Gathering insights into campaigns and consumer behavior and implementing the learnings
• Partner with marketing manager to ensure that different campaigns are being executed
• Developing and executing new and innovative strategies for consumer acquisition.
• Continuous experiment and run A/B Testing on campaigns, messaging and targeting to improve ROI.