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Lead Generation Executive - Email Marketing
CodeAegis
posted 2mon ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- Proven experience (1+ years) in email marketing and lead generation.
- Proficiency in email marketing tools (e.g., Mailchimp, HubSpot, ActiveCampaign, or similar platforms).
- Strong research skills to identify and qualify leads effectively.
- Excellent written and verbal communication skills.
- Ability to analyze data and optimize campaigns for better results.
- Familiarity with GDPR, CAN-SPAM, and other email compliance standards.
- Self-motivated, goal-oriented, and able to work independently or within a team.
- Bachelor s degree in Marketing, Business Administration, or related field (preferred).
- Developed and executed email marketing campaigns to generate qualified leads.
- Research and identify potential prospects within target industries or demographics.
- Maintain and update the lead database with accurate and up-to-date information.
- Create compelling email templates, subject lines, and content to improve engagement and response rates.
- Conduct A/B testing on campaigns to optimize performance.
- Analyze campaign metrics and report on key performance indicators (KPIs).
- Work closely with the sales and marketing teams to align lead-generation efforts with business goals.
- Manage and monitor email deliverability, compliance, and unsubscribe requests.
- Utilize tools such as CRM systems and email marketing platforms for
Employment Type: Full Time, Permanent
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