Career Launcher - Manager - Social Media (4-6 yrs)

Job brief:

- We are looking for a talented Social media manager to administer our social media accounts.

- You will be responsible for creating original text and video content, managing posts and responding to followers.

- You will manage our company image in a cohesive way to achieve our marketing goals.

- As a Social media manager, we expect you to be up-to-date with the latest digital technologies and social media trends.

- You should have excellent communication skills and be able to express our company's views creatively.

- Ultimately, you should be able to handle our social media presence ensuring high levels of web traffic and customer engagement.

Responsibilities:

- Perform research on current benchmark trends and audience preferences

- Design and implement social media strategy to align with business goals

- Set specific objectives and report on ROI

- Generate, edit, publish and share engaging content daily (e.g.,original text, photos, videos and news)

- Monitor SEO and web traffic metrics

- Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency

- Communicate with followers, respond to queries in a timely manner and monitor customer reviews

- Oversee social media accounts' design (e.g.,Facebook timeline cover, profile pictures and blog layout)

- Suggest and implement new features to develop brand awareness, like promotions and competitions

- Stay up-to-date with current technologies and trends in social media, design tools and applications

Requirements and skills

- Good to have Social Media Manager skills:

- Proven work experience as a Social media manager

- Hands on experience in content management

- Excellent copywriting skills

- Ability to deliver creative content (text, image and video)

- Solid knowledge of SEO, keyword research and Google Analytics

- Knowledge of online marketing channels

- Familiarity with web design

- Excellent communication skills

- Analytical and multitasking skills