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3 Career.io Jobs
Digital PR Specialist
Career.io
posted 1mon ago
Job Role Insights
Key skills for the job
Job Description
- Develop and implement outreach and digital PR strategies for the website.
- Create digital PR and outreach campaigns with the goal of improving our online presence.
- Conduct competitive analysis and research to identify new digital PR opportunities.
- Come up with interesting, creative, and innovative ideas for the campaigns.
- Outreach management:
- Create a rich media list by identifying relevant websites, news outlets, bloggers, and journalists.
- Build outreach email templates, including follow-ups, to streamline the communication process.
- Collaborate with the content team to create attractive content.
- Track and report on digital PR campaigns and their impact on search rankings and traffic.
- Work with other members of the SEO team to improve website ranking and visibility.
- Use tools like Ahrefs, Google Search Console, Google Analytics, and others to measure effectiveness. THE MUST-HAVES
- Minimum of 2 years of proven experience in a digital PR or outreach team.
- English proficiency, both speaking and writing.
- Proven experience with digital PR campaigns (you should be able to answer the following questions: name a successful campaign, type of strategy\/outreach used, results, and impact).
- Strong understanding of SEO best practices.
- Excellent communication and negotiation skills.
- Ability to analyze data and make data-driven decisions.
- Proficiency with SEO tools such as Ahrefs, Google Search Console, Google Analytics, Pitchbox, etc.
- Ability to work with cross-functional teams.
- Networking skills.
- Highly organized with strong project management skills.
- Creative thinker with a problem-solving mindset. THE
Employment Type: Full Time, Permanent
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