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9 C Com Enterprises Jobs
Social Media Marketing (SMM) Executive
C Com Enterprises
posted 3hr ago
Job Role Insights
Key skills for the job
Job Description
- Set campaign strategy (viz. selection of platforms such as FB, Twitter, LinkedIn, Instagram)
- Set objective (E.g. Likes, Reach, Engagement, Leads and Sales)
- Plan media spending strategy
- Plan Media Mix
- Plan Content Strategy
- Conduct measurement and analysis of campaigns
- Create relevant content to reach the company s ideal customers.
- Create, and manage all published content (images, video and written) in coordination with content writer and graphic designer.
- Monitor, listen and respond to users in a Social way while cultivating leads and sales.
- Develop and expand community and outreach efforts.
- Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog).
- Design, create and manage promotions and Social ad campaigns.
- Compile report for management showing results (ROI).
- Monitor trends in Social Media tools, applications, channels, design and strategy.
- Identify threats and opportunities in user generated content surrounding the business. Report notable threats to appropriate management.
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising the Social Media campaigns.
- Monitor effective benchmarks (best practices) for measuring the impact of Social Media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
Experience :2-4 yrs
Educational Qualification
Any Graduate, Degree / Diploma in Digital Marketing,
Skills / Attributes :
- Excellent communication, English writing and presentation skills.
- Knowledge and understanding of online marketing field
- Proficiency in Ms Word, Ms Excel & Power Point
- Strong understanding of Customer Service
- Should be able to work under pressure whilst adhering to time lines
- Maintains a working knowledge of principles of SEO including keyword research. Highly knowledgeable in the principles of Search and Social
Employment Type: Full Time, Permanent
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