Business Manager - DTH

Role & responsibilities

Strengthen the distribution and sales network by increasing the DTH Selling Outlets to the organizational expectation numbers in the assigned territory.

• Ensure availability of recharge so that existing customers are adequately serviced

• Understand the market demographics and drive sales strategy according to customer segments

• Drive the basic distribution & hygiene parameters such as DTH Active Outlets, effective coverage and transacting outlets

• Ensure brand visibility through organized merchandising activities

• Ensure compliance to policy and processes by the Installation Engineers and ensure customer SLA are met

• Handholding the team responsible for installing, servicing and repairing structures and major components; instruct them on correct installation processes

• Ensure closure of Service Request loops & intervene and handle complaints in case of escalations. Escalate critical issues if required.

• Plan field visits to gather & analyze competitor data on quality of services provided

• Ensure maintenance of adequate inventory level of installation equipment for contingencies

• Upselling of products and service packs to customers

Organizational Responsibilities

• Effectively engage in partner appointment & partner management and control attrition & ROI

• Fostering the relationship with sales & service distributors in the assigned territory

• Analyze customer feedback forms & highlight areas of improvement and suggest interventions/initiatives

• Develop timely Market Intelligence reports, detailing the changing customer trends and competitors performance

• Effectively perform handholding & implement on the job training programs for Retailers and Field Sales Executives (FSE)