Billion Broadcaster - Affiliate Delivery Manager (5-7 yrs)

Affiliate Delivery Manager - Web

Location: Gurgaon

Department: Digital Marketing

Reports To:

Job Summary:

We are looking for an experienced Affiliate Delivery Manager to manage web-based affiliate campaigns, focusing on traffic generation, conversions, and lead generation across web platforms.

The ideal candidate will be well-versed in CPL (Cost Per Lead), CPC (Cost Per Click), and CPA(Cost Per Acquisition) models, with a focus on managing affiliates and optimizing web-based ads.

Key Responsibilities: Web Campaign Management:

- Manage affiliate campaigns across web platforms such as display ads, content-basedmarketing, and lead generation.

- Focus on CPC, CPA, and CPL models tailored to web campaigns (e.g, banners, search, and content).

Affiliate Relationship Management:

- Develop strong partnerships with web affiliates (e.g, publishers) to drive high-qualitytraffic to landing pages and offers.

- Negotiate contracts and manage the execution of web-based affiliate campaigns, ensuring they align with client goals.

Optimization for Web Campaigns:

- Optimize landing pages, creatives, and user journeys to improve performance acrossweb traffic sources.

Requirements: Experience:

- Proven experience in managing web-based affiliate campaigns, including CPL, CPC, and CPA models.

- Strong knowledge of web traffic sources such as display ads, search engines, and content-based marketing.

Skills:

- Strong expertise in web analytics (e.g, Google Analytics, Affiliate Dashboards) and web performance optimization.

- Ability to work closely with web-based affiliates, publishers, and media buyers.

- Preferred Qualifications: Experience with programmatic advertising and DSPs for web display campaigns.

- Familiarity with affiliate marketing trends and platforms.

- Strong network within the digital marketing community, including relationships withpublishers and other affiliate networks