We are seeking a skilled and results-driven SEO Specialist to join our dynamic marketing team. The SEO Specialist will be responsible for optimizing our client website and online content to improve our search engine rankings and drive organic traffic. This role requires a deep understanding of SEO best practices, a creative mindset, and the ability to stay updated with the latest industry trends and algorithms. Key Responsibilities :
Keyword Research:
Conduct thorough keyword research and analysis to identify high-value keywords and phrases.
Monitor keyword performance and adjust strategies accordingly.
On- Page SEO:
Optimize website content, meta tags, headers, and images for targeted keywords.
Ensure website structure and internal linking are SEO-friendly.
Develop and implement SEO-friendly content strategies
Off- Page SEO:
Develop and execute link-building strategies to improve domain authority.
Engage in outreach efforts to build relationships and secure backlinks from reputable sources.
Technical SEO :
Perform regular website audits to identify and fix technical issues that may impact search rankings.
Optimize website speed, mobile-friendliness, and overall performance.
Qualifications:
Bachelor s degree in Marketing, Communications, Information Technology, or a related field.
Proven experience as an SEO Specialist or similar role.
Familiarity with PPC campaigns and Google Ads.
Excellent written and verbal communication skills
Ability to work independently and as part of a team.
Benefits
Competitive salary and performance-based bonuses.
Paid time off and holidays.
Friendly and collaborative work environment.
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