AppsForBharat - Manager - Social Media & Influencer Marketing (2-4 yrs)

Role Overview for Manager - Social Media and Influencer Marketing:

At AppsForBharat, we are redefining the devotional and spiritual tech space, and we need a passionate Manager - Social Media & Influencer Marketing to amplify our mission. In this dynamic role, you'll own the social media strategy and influencer collaborations, crafting impactful campaigns that resonate with our community. You'll play a key role in building brand awareness, engaging with followers, and working closely with internal teams to align social efforts with broader marketing objectives. If you're a social media wizard with a passion for devotion and creativity, we'd love to have you on board.

What you'll do here:

- Create and execute a social media strategy to boost AppsForBharat's brand visibility, engagement, and follower growth across Instagram, Facebook, YouTube, and Twitter.

- Leverage trends and moment marketing to create timely, relevant content that resonates with our audience in the devotional space.

- Engage with followers and influencers, responding to comments, messages, and building strong online relationships to enhance brand presence.

- Identify and manage influencer partnerships to drive brand campaigns and increase visibility in the devotional tech industry.

- Collaborate with internal teams to ensure social media efforts align with overall business and campaign goals.

- Track, analyze, and report on social media metrics, adjusting strategies based on data insights to optimize performance.

What We're Looking For:

- Demonstrated success in crafting and executing social media and brand campaigns that align with business goals and drive measurable outcomes.

- Expertise in optimizing content strategies to enhance user engagement and brand awareness.

- Bachelor's/Master's degree in Business, Marketing, Communications, or a related field.

- 2-4 years of hands-on experience in Social Media Marketing and Influencer relationship management, with a proven ability to elevate a brand's digital presence, particularly within community-driven or mission-led organisations.

- Proficient in Microsoft Office Suite (Word, PowerPoint, Excel, Outlook), with a keen ability to utilise tools for campaign reporting and analysis.

- Exceptional copywriting, editing, and proofreading skills, ensuring the creation of meaningful and impactful content that resonates with the audience and supports the vision of AppsForBharat in fostering spiritual and devotional connections.

Additional Perks:

- Competitive compensation including performance-based incentives and ESoPs.

- Ambitious work environment with opportunities for professional growth.

- Comprehensive health and wellness benefits.

- Access to a vibrant network of professionals passionate about spirituality and technology.

- Peaceful & pet-friendly o- ce at the heart of HSR Layout.

Join us if you're a creative storyteller, trend tracker, and influencer strategist, passionate about revolutionizing the devotional space! This role is your chance to make an impact in an emerging field while shaping the future of devotional tech at AppsForBharat.