City Sales Head- DSA Channel

Organisation Name: Apollo 24|7
Position Title: City Sales Head DSA Channel
Reports To: VP Growth & Marketing
Location: Kolkata
Job Type: Full-time


Key Responsibilities

1. Strategic Planning and Execution

Planning

• The candidate would be responsible for building this channel from scratch, training, performance management, and overall P&L.
• Develop and implement sales strategies to achieve targets for the DSA channel.
• Identifying new initiatives to grow the channel and implementing them on the ground.

Execution

• Conduct sales promotion activities in the open market through camps, events, various other activities etc.
• Owning and forming channel strategy, schemes, payout mechanisms, and IT/tech interventions required.
• Monitor and analyse sales data, and improve sales performance through interventions like training, incentive programs, etc. to meet and exceed our monthly sales targets.

1. Team Leadership and Management
• Build a high-performing team culture and manage the DSA sales team, including training, mentoring, and performance evaluation with a focus on results and customer satisfaction.
• Resolve conflicts, negotiate terms, and ensure adherence to company policies by DSAs.
2. Market Analysis and Business Development
• Identify and tap into new opportunities in the market, expanding your network of partners and ensuring consistent business growth.
• Develop innovative strategies to penetrate new markets and increase market share.
3. Compliance and Risk Management
• Ensure all DSA operations comply with regulatory and organizational standards.
• Monitor and mitigate risks associated with DSA-led business.
4. Collaboration with Internal Teams
• Work closely with marketing, operations, tech, brand, category, finance teams to ensure seamless execution of sales strategies.
• Provide feedback to product teams to align offerings with market needs.

Qualifications

• Bachelors degree in Business Administration, Sales & Marketing, or related field (MBA preferred).
• Proven experience of min. 10+ years in sales, with at least 5+ years in a leadership role in the DSA channel.
• Strong understanding of the retail/ loyalty products, retail service products like Cards, Insurance, Telecom, exposure to FMCG distribution etc.
• Understanding of the healthcare ecosystem will be an added advantage.
• Excellent leadership, negotiation, and communication skills.
• Proficiency in excel

Key Skills

• Strategic thinking and decision-making.
• Proven track record of achieving sales targets.
• Strong network within the DSA ecosystem.
• Analytical and problem-solving skills.
• Ability to work under pressure and drive results.

Performance Metrics

• Achievement of sales targets and KPIs.
• Growth in DSA network and partnerships.
• Customer satisfaction and retention rates.
• Compliance adherence and risk management.

This role is ideal for a results-driven leader with a strong sales background, looking to drive success in a dynamic and competitive environment.