We are seeking an experienced and strategic Digital Marketing Manager to lead our digital marketing efforts and drive growth. As a Digital Marketing Manager, you will oversee the planning, development, and execution of our digital marketing campaigns across all channels, ensuring alignment with overall business goals. This is an excellent opportunity for a results-driven professional to make a significant impact on our brand s online presence.
Key Responsibilities:
Develop and implement comprehensive digital marketing strategies, including SEO, PPC, email marketing, social media, and content marketing.
Lead a team of digital marketing specialists, providing direction and support to ensure successful execution of campaigns.
Oversee content creation and distribution strategies to engage target audiences and strengthen brand presence.
Manage digital advertising campaigns, including budget allocation, audience targeting, and performance analysis.
Track, analyze, and report on key performance indicators (KPIs) for campaigns using tools like Google Analytics, Google Ads, and social media insights.
Conduct market research to identify trends and competitive insights, adjusting strategies to maintain a competitive edge.
Collaborate with cross-functional teams (e.g., sales, design) to align marketing efforts with business goals.
Stay updated with industry developments, new tools, and best practices to drive continuous improvement.
Requirements:
Proven experience as a Digital Marketing Manager or in a similar leadership role.
Expertise in digital marketing channels, tools, and best practices, including SEO, SEM, social media, email marketing, and content strategy.
Proficiency in analytics and digital marketing tools (e.g., Google Analytics, Google Ads, SEMrush, Facebook Ads Manager).
Strong analytical skills with the ability to interpret data and adjust strategies accordingly.
Excellent leadership, communication, and project management skills.
Ability to work well in a team and manage multiple projects with competing priorities.
What We Offer:
Competitive salary and bonus potential.
Opportunities for career growth and professional development.