Market Analyst

Responsible for collecting and interpreting data about market conditions and consumer behaviour to help businesses make informed decisions. Here are some key responsibilities and skills typically associated with this role:

 

Responsibilities

• Conduct Market Research : Identify market trends, customer preferences, and competitive landscape.
• Analyse Data : Use statistical tools to analyse sales data, consumer behaviour, and market conditions.
• Prepare Reports : Create reports and Prepare database to communicate findings and recommendations.
• Track Campaign Performance : Measure the effectiveness of marketing campaigns and suggest improvements.
• Monitor Budgets : Keep track of marketing budgets and ensure efficient use of resources.
• Collaborate with Teams : Work closely with sales, marketing, and other teams to develop strategies.

Skills Required

• Analytical Skills : Ability to analyse complex data and identify patterns.
• Technical Proficiency : Familiarity with tools like Google Analytics, Excel, and marketing automation software.
• Communication Skills : Strong verbal and written communication to present findings clearly.
• Experience : Previous experience in a similar role or in marketing, data analysis, or a related field. Freshers can apply too.
• Education : A bachelors degree in marketing, business, or a related field.